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How SpeedSize Transformed Stellar Equipment’s Online Presence with Cutting-Edge Media Optimization

100% Quality, 45x Faster, 93.1% Smaller Media Files

0 Cloud

100%

Original Quality

0 Loading Speed

45x Faster

Images and Videos Loading

Vector

93.1%

Smaller Images and Videos

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-89.2 TB

Monthly Delivery Saved

Stellar Equipment, an outdoor clothing brand known for its focus on design and quality, partnered with SpeedSize to improve its website performance. As a direct-to-consumer (DTC) brand, Stellar Equipment relies on a seamless online experience to reflect its values and provide customers with an engaging and visually stunning platform.

With SpeedSize’s AI-powered media optimization, the collaboration delivered exceptional results that enhanced Stellar Equipment’s website performance, thereby maintaining impeccable image and video quality while improving loading speeds.

The Challenge

As a design-driven outdoor clothing company, Stellar Equipment faced a challenge in balancing website performance with maintaining the high-quality visuals its brand is known for.

Website Performance Issues

Large image and video files slowed down page loading times across global regions, especially in markets with slower network speeds. These delays negatively impacted user experience, leading to higher bounce rates and lost sales opportunities.

Maintaining Visual Integrity

As a premium brand, compromising on image and video quality was not an option. Stellar Equipment needed a solution that preserved its visual standards while addressing performance issues.

Scaling Across Global Markets

With customers worldwide, ensuring consistently fast loading speeds across all regions was a significant challenge. The DTC nature of their business required a visually appealing, fast-loading website to provide an optimal customer experience and support their growth goals.

The Solution

SpeedSize’s AI-powered media optimization platform enhanced the brand’s website performance while retaining its high-quality visual content. Key actions included:

AI Media Optimization

SpeedSize compressed Stellar Equipment’s media files (images and videos) by an impressive 85-98% without sacrificing quality.

Seamless Integration

The SpeedSize team ensured a fast and smooth integration process, delivering exceptional professional assistance at every step.

Global Optimization

The platform’s advanced algorithms optimized Stellar Equipment’s website for faster loading speeds across all regions, ensuring a consistent customer experience worldwide.

The Results

The partnership between Stellar Equipment and SpeedSize delivered outstanding outcomes across all key metrics, including website speed, media file size reduction, and performance.

Enhanced Media Quality and Performance

  • 100% Retention of Original Quality: SpeedSize preserved Stellar Equipment’s impeccable visual standards, ensuring that images and videos remained crisp and vibrant.
  • 45x Faster Media Loading Times: Stellar Equipment’s images and videos now load 45 times faster, thereby reducing wait times for users.

Significant Size Reduction and Cost Savings

  • 90.1% Smaller Images and Videos: SpeedSize achieved a substantial reduction in file sizes, optimizing media without compromising quality.
  • 29.7 Terabytes of Monthly Delivery Saved: The reduction in file sizes led to massive bandwidth savings, reducing operational costs and environmental impact.

Improved Website Speed (Global Impact)

  • Average global video loading times improved from 919ms to 31ms (a 96.6% improvement). Also, the Time to First Byte (TTFB) for videos decreased significantly.
  • Average global image loading times dropped from 2,515ms to 9ms, with similarly reduced TTFB.

File Size Reduction for Key URLs

These optimizations resulted in a faster, more enjoyable browsing experience for customers and increased the website’s conversion potential.

Stellar Before
Shopify Before - 1.5 MB, Low Quality
Stellar After
SpeedSize After - 41.3 KB, High Quality
Stellar Equipment Before
Shopify Before - 2.51 MB, Low Quality
Stellar Equipment After
SpeedSize After - 56.7 KB, High Quality

SpeedSize Impact on Global Video Speed

Impact On Video Speed

In the table above, SpeedSize optimized the performance of Stellarequipment.com, thereby reducing Time to First Byte (TTFB) and Video Loading Time across all global locations. The main findings include:

 

Drastic Load Time Reduction

Stellarequipment.com struggled with loading times exceeding 3,200ms in some locations (Singapore, Mumbai, Tokyo), but SpeedSize slashed them to as low as 17–39ms globally. Even in high-latency regions like Asia-Pacific (Sydney, Singapore, Mumbai, Seoul, Tokyo), SpeedSize reduced load times by over 99%, ensuring an instant-loading experience.

 

Significant TTFB Optimization

SpeedSize reduced TTFB to a range of 5–11ms, compared to Stellarequipment.com, which experienced huge delays up to 689ms in some regions. This ensures a near-instant connection, improving responsiveness.

 

Global Consistency and Stability

While Stellarequipment.com had massive regional variations, SpeedSize standardized and equalized performance, ensuring lightning-fast load speeds no matter the user’s location.

SpeedSize Impact on Global Image Loading Speed

Impact On Image Speed

The table above shows the impact of SpeedSize on Stellar Equipment’s global image loading speed. Here are the main takeaways:

 

Minimal Latency

Before SpeedSize, Stellarequipment.com had TTFB values ranging from 18ms to 103ms, while SpeedSize optimized it to 4ms–20ms. This ensures a fast server response worldwide.

 

Significantly Faster Loading Times

The site’s image loading time before SpeedSize varied between 18ms and 104ms, but with SpeedSize, it was optimized to a 5ms–20ms range across all regions. This ensures consistent speed worldwide with zero performance bottlenecks.

 

Enhanced Global Stability

Regions like Stockholm and Frankfurt, which initially had high TTFB (103ms and 18ms), now perform at an ultra-fast 9ms and 4ms, respectively. The standardized performance globally eliminates regional slowdowns, thereby improving user experience.

Stellar Equipment

"At Stellar Equipment, maintaining the highest quality in our images and videos is important to showcasing our products. We faced a challenge in website performance and needed a solution to optimize performance and reduce loading times. A fast, yet visually appealing website is essential in the DTC business and as an outdoor clothing company with an unwavering focus on design and quality – our webpage must reflect our values. That's why we partnered with Speedsize, and the results have been nothing short of exceptional. Speedsize reduced the size of our images and videos by an impressive 85-98% while maintaining the impeccable quality our brand is known for. Not only did this improve our loading times, but the website performance increased by a substantial margin, giving our customers a smoother, faster experience. The integration process with Speedsize was fast and efficient. Their team provided professional assistance every step of the way, exceeding our expectations with their seamless execution and dedication to helping us achieve our goals. We couldn't be more satisfied with the service and results. Speedsize has truly elevated our online presence, and we highly recommend their services to anyone looking to enhance their website performance without compromising on quality.”

Wrapping Up

Stellar Equipment’s partnership with SpeedSize demonstrates how AI-driven media optimization can deliver remarkable improvements. By reducing media file sizes by over 90% across key pages, cutting loading times for images and videos to as little as 9ms, and saving an impressive 29.7 terabytes of monthly delivery, SpeedSize helped Stellar Equipment provide a lightning-fast, visually stunning experience to its global audience.

This transformation has empowered Stellar Equipment to maintain its high-end visual identity while enhancing user experience and operational efficiency.

Ready to achieve similar results? Partner with SpeedSize today to optimize your website performance, save bandwidth costs, and deliver exceptional customer experiences. Contact SpeedSize to get started!

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